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August 23, 2009

REPORT: Cadillac Converj has a new lease on life, maybe

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Cadillac Converj Concept – Click image above for high-res gallery

Last we knew, the fate of the Cadillac Converj vehicle was unknown and remained “a concept vehicle undergoing a review that has not yet concluded.” Resistance to putting the Voltec plug-in powertrain into a Cadillac came not only from the Treasury Department (when GM was still in bankruptcy) but also some executives within GM. BusinessWeek names those execs as GM North America President Troy Clarke and Mark McNabb, who ran Cadillac, Hummer, and Saab. Note the past tense there; both Clarke and McNabb no longer work at GM. One of the Converj’s strongest proponents, Bob Lutz, though, remains with the company. While nothing has been officially decided – some inside GM think the Volt should have been a Caddy all along while others don’t think that luxury car buyers care about being green – don’t count the Converj out yet.

Gallery: Detroit 2009: Cadillac Converj

[Source: BusinessWeek]

REPORT: Cadillac Converj has a new lease on life, maybe originally appeared on Autoblog Green on Sun, 23 Aug 2009 15:23:00 EST. Please see our terms for use of feeds.

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