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September 10, 2009

Greenlings: How important is the appearance of a green car?

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2011 Chevy Volt – Click above for high-res image gallery

There has been quite a spate of green car designs in the past few years that seem penned to prove the adage that beauty is in the eye of the beholder. Indeed, some eco-intentioned vehicles appear to be the end result of an ultimate death match between form and function in which form never stood the slightest whisper of a chance. (We aren’t looking at you, Sunmotor Coupe DX, but only because it’s entirely too painful.) However, since the aim of high efficiency transportation is to leave as small an environmental impact as is possible, do looks really matter? We would argue yes.

We are not saying that every hybrid need look like rolling art. The Toyota Prius has become the most popular fuel-sipper of all time yet it could never be confused for the hybridized Essence concept from its competitor, Infiniti. One has been accused of resembling an aerodynamic toaster while the other seems a sculpted homage to sinful sensuality and yet each is reasonably successful at achieving its aesthetic goals. Most cars are conceived with a particular market niche in mind and the successful treatment not only marries form and function but also projects the proper image and social status. Come past the break and we’ll explore the importance of appearance of eco-cars a bit further.

Gallery: 2011 Chevy Volt

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Greenlings: How important is the appearance of a green car? originally appeared on Autoblog Green on Thu, 10 Sep 2009 19:50:00 EST. Please see our terms for use of feeds.

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